Don’t Waste My Time Please!
So many marketers focus on doing busy work at having something “out there” and all they’re doing is that…. creating busy work for themselves with no results!
How To Make an Impact
Scott Stratten, author of UnMarketing did a survey of 1,000 business owners. He asked them “Why do you buy?” Sounds like a simple question, but the answer is a lot more personal as the bottom results are tied in with relationship and reputation.
Trust Is A Golden Key!
My clients are more than just clients. I take the time to know them and develop a relationship. This enables me to improve on communication and get an understanding of what they want, how they want it and it allows me to for-see what they will need in the near and long-term future. In the end, it’s not just a business deal, it’s my reputation on the line. The most important element of my business is customer satisfaction. My customers trust me and they know I will go above and beyond. It’s called “I’ve got your back!”
Referrals
When I need a service or a product, referrals are my first search option. I will speak to friends, colleagues, family members and ask if anyone knows a good “name the product/service” and if they do, I feel much more at ease and will be more likely to contact those people. If I sense a trust after my phone call, then I can pair that with the recommendation that other people gave me and a new partnership begins.
Keep It Real
One of my favorite sayings is “Don’t just be different, make a difference!” How can I set myself apart from business a,b,c? There is always going to be one factor that sets me apart by leaps and bounds…. that’s ME! There’s only one you and if you remain genuine and true to who you are, it will shine through your work!
Go ahead and make a difference this week!
Helene
