Are You Looking Yet?
Trying to get someone to notice you online is like going into a stadium during the hype of a game and screaming “Look at Me!” Just because we say “Look at Me” doesn’t mean anyone hears us!
When we drive our cars, we often see signs on the side of the road “open house” and for the most part, we never pay attention. If I go back eight years when my husband and I we were looking for a house, we did pay attention to the “open house” signs on the road!
The same is true for marketing. If we want to be heard, we need to be in front of the right audience. We’re not going build a vegetable stand in the middle of the mall- people don’t go to the mall to buy potatoes and squash. The flea market might be a better option.
LinkedIn Can Help with That!
Obviously, you need to be in front of the right people… seriously, you don’t to sell guns to toddlers! Get involved with GROUPS on LinkedIn and you will be in front of the right audience! Once we’re in front of the right audience…then what? Glad you asked! Make your story highly visual and personable! Tell your story of how you became a business owner and who you are. Have some of your clients post referrals about you. Send your story to local news stations and newspapers… don’t just make it about selling your product/service…. let people know your story. No matter how digital we all become, nothing will ever trump the relationship card. So, what’s your story? Why should businesses or individuals choose you?
We can help you with all that and we can also make some pretty sharp, highly functional websites with SEO! http://www.rainandcompany.com
Make it a great day and live today with a purpose!
Helene
